Magento 2 Price Per Customer Extension: Complete Guide to Customer-Specific Pricing

MageHQ Price Per Customer for Magento 2 helps store owners create different product prices for individual customers or customer groups. Admins can create pricing rules based on selected products, customers, customer groups, store views, websites, and campaign schedules. This gives merchants more control over customer-specific pricing without manually changing product prices one by one.

What Is Price Per Customer for Magento 2?

Price Per Customer is a pricing approach that allows a Magento 2 store to display different prices for different customers or customer groups. Instead of applying one public price to every shopper, merchants can create rules that match specific customers, groups, products, store scopes, and campaign periods.

MageHQ Price Per Customer allows administrators to create these targeted pricing rules for products and customers. This can be useful for stores that sell to both retail and wholesale customers, manage special pricing relationships, or need exclusive prices for selected shoppers.

Key Features of MageHQ Price Per Customer

• Customize prices for selected products.
• Assign special product prices to individual customers.
• Use multiple price replacement types to calculate custom prices.
• Create pricing rules for customer groups.
• Apply rules to specific store views and websites.
• Set Start Time and End Time for pricing campaigns.
• Create multiple Price Per Customer rules.
• Filter products by attributes such as attribute set, category, color, size, and more.
• Apply customer conditions such as gender, name, date of birth, phone, and other available customer fields.

Why Customer-Specific Pricing Matters

Different customers may have different relationships with a store. A wholesale buyer may require different pricing from a retail shopper, while a selected customer may have an agreed special price. Customer-specific pricing allows merchants to reflect these differences without changing the public price for everyone.

Instead of creating a generic promotion for all visitors, merchants can create targeted pricing rules for the customers, groups, products, and store scopes that match a particular business requirement.

Customize Prices for Selected Products

MageHQ Price Per Customer allows administrators to define which products are included in a pricing rule. Product conditions can use attributes such as attribute set, category, color, size, and other available product attributes.

For example, a merchant can create a special price for a customer group purchasing products from a specific category or products with a particular color or size. This allows pricing campaigns to target relevant products without requiring individual product price changes.

Assign Special Prices to Customers

The extension allows administrators to assign special product prices to individual customers. Customer conditions can be used to determine which customers or customer groups should receive a pricing rule.

Available customer conditions can include fields such as gender, name, date of birth, phone, and other customer data supported by the rule configuration. This gives merchants greater flexibility when creating targeted pricing campaigns.

Flexible Price Replacement Types

MageHQ Price Per Customer supports several ways to calculate the custom product price:

• Absolute Price: Sets the custom price as the product price for products included in the rule.
• Increase Fixed: Adds a fixed amount to the current product price.
• Decrease Fixed: Subtracts a fixed amount from the current product price.
• Increase Percentage: Increases the current product price by the specified percentage.
• Decrease Percentage: Reduces the current product price by the specified percentage.

These options allow merchants to use different pricing formulas depending on the campaign. A rule can define an exact price, apply a fixed adjustment, or increase or decrease the product price by a percentage.

Customer Group Pricing

MageHQ Price Per Customer supports pricing rules for customer groups. Groups such as General, Wholesale, Retailer, and other Magento customer groups can be assigned different pricing rules according to the store's requirements.

This can be particularly useful for B2B and B2C stores operating from the same Magento 2 installation. Merchants can create pricing rules for specific groups instead of exposing the same customer-specific price to every shopper.

Store View and Website Scope

Pricing rules can be configured for specific store views and websites. This is useful for Magento 2 installations with multiple websites or store views where pricing requirements may differ between storefronts.

Scope control allows merchants to apply a pricing campaign only where it is relevant instead of applying the same rule across every Magento storefront.

Schedule Customer-Specific Pricing Campaigns

MageHQ Price Per Customer allows merchants to define a Start Time and End Time for pricing rules. This makes it possible to run customer-specific pricing campaigns during a defined period.

Scheduled rules can be useful for temporary customer offers, seasonal campaigns, short-term group pricing, or other promotions that should automatically have a defined start and end period.

Multiple Price Per Customer Rules

Merchants can create multiple Price Per Customer rules to handle different pricing requirements. Each rule can target different customers, customer groups, products, store views, websites, or campaign periods.

This allows a store to maintain separate pricing campaigns instead of trying to manage every customer-specific pricing scenario through a single rule.

Common Use Cases

• Offer exclusive prices to selected customers.
• Create special pricing for wholesale or retailer customer groups.
• Apply customer-specific prices to products in selected categories.
• Create pricing campaigns based on product attributes such as color or size.
• Run customer-specific pricing for a defined period.
• Apply different pricing rules to selected store views or websites.
• Maintain separate pricing rules for different customers and customer groups.

Conclusion

MageHQ Price Per Customer for Magento 2 gives merchants greater control over customer-specific product pricing. Administrators can create rules for individual customers and customer groups, target selected products using product attributes, choose different price replacement types, define store view and website scope, and schedule pricing campaigns.

With support for multiple pricing rules, the extension provides a practical solution for Magento 2 stores that need different prices for different customers, customer groups, products, or storefronts.

Frequently Asked Questions

What does MageHQ Price Per Customer for Magento 2 do?

It allows merchants to create product pricing rules for individual customers and customer groups.

Can I set a special price for an individual customer?

Yes. Administrators can assign special product prices to individual customers using customer-based pricing rules.

Can pricing rules target specific products?

Yes. Products can be filtered using attributes such as attribute set, category, color, size, and other available product attributes.

Which price replacement types are supported?

The extension supports Absolute Price, Increase Fixed, Decrease Fixed, Increase Percentage, and Decrease Percentage.

Can different customer groups have different prices?

Yes. Merchants can create pricing rules for different Magento customer groups, including wholesale and retailer groups.

Can pricing campaigns be scheduled?

Yes. Merchants can define Start Time and End Time for Price Per Customer rules.

Can pricing rules be limited to specific websites or store views?

Yes. Pricing rules can be configured for specific store views and websites.